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Business Workshops/Events

LEDCOM Business Seminars

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Using Social Media effectively in business and the importance of having a social media strategy

Larne Development Forum, in partnership with LEDCOM, will be running the latest in its series of free business breakfast  seminars on Friday 8 September 2017 @8.30am in Willowbank Business Park, Millbrook, Larne (breakfast from 8.00am). The seminars are funded by Mid and East Antrim Borough Council (MEABC). The topic will be “Using social media effectively in business and the importance of having a social media strategy” and the speaker will be Louise Brogan, IT and social media consultant and proprietor of Social Bee NI (www.socialbeeni.com) Louise works with small business owners and entrepreneurs, helping them to figure out how to market their business online. Having had 10 years of experience as a Project Manager in the health service she possesses the tools to be able to work with people from all levels of experience, from frontline staff members to Directors and CEOs. Louise is passionate about teaching people the world of online marketing in a clear, simple way. She runs an online business networking group - the Social Beehive, hosts the weekly #AntrimHour on Twitter and can be found on most of the main social media platforms.

This important seminar will cover the following areas

  • Why businesses need social media
  • The importance of social media strategy
  • Identifying clients
  • Targeting your audience
  • An overview of the main social media platforms
  • Choosing the right social media content and finding the right ideas
  • Planning the way forward

In order to book your place at the seminar, please contact LEDCOM  at T:028 28 270742 or E: info@ledcom.org

Growing your sales - unlocking the potential! 

Larne Development Forum, in partnership with LEDCOM, will be running a free business breakfast seminar on Friday 29 September 2017 at 8.30am in Willowbank Business Park, Millbrook, Larne (breakfast from 8am).  These seminars are funded by Mid and East Antrim Borough Council.

The topic on 29 September will be “Growing your sales – unlocking the potential”. Sales is the lifeblood of every business – this seminar will provide simple steps to help every business improve its engagement with customers - both existing and target - to increase sales and profitability. The speaker will be Dermot Walsh, Senior Sales and Marketing consultant.  Dermot works with businesses large and small, helping them predictably and rapidly increase their sales and customer loyalty. With 30 years of senior level sales success nationally and internationally, Dermot has advised and helped companies and organisations including Disney, Expedia, Microsoft, Channel 4 TV, EA Sports, and locally, including some Invest NI client companies.  He is passionate about demystifying sales to ensure it becomes the engine around which companies excel.

This important seminar will cover the following areas

  • Setting achievable sales and growth targets for your business
  • What do your existing customers say and love about you - how to build on that
  • Where are your 'sweetspot' targets, markets and customers
  • How to identify and engage with new customers
  • Online?  Events?  Networking?  Profile?
  • The sales process explained
  • What to bid for - and what not
  • Quotation and proposal preparation
  • Closing the sale
  • Ensuring your customers are delighted, tell everyone else and buy again
  • The power of N-L-P (and it's not Neurolinguistic Programming!)
  • Simple steps to take every day to ensure you win new customers

In order to book your place at the seminar, please contact LEDCOM at T: 028 28 270742 or E: info@ledcom.org